Story
Why I Built the Paid Conversation System
My role here is player-coach. I am in the trenches with you, using the same paid systems I teach and sharing what I learn along the way.
Every dollar I have made from online marketing has come from paid social. I do not have a large social presence, and I have no interest in being on social media every day.
I build systems that use paid reach to work while I sleep and bring prospects into a largely private, curated space where real conversations can happen.
I have worked across local and national markets, in-person and online services, budget and high-end offers, and both lightly regulated and heavily regulated industries.
The common thread has been the same: connecting the right prospects with the right service provider at scale.
That work shaped my view of marketing. Most owners do not need a huge content engine, an overbuilt funnel, or another person telling them to post every day. They need a simple system that gets useful attention, creates conversations, and gives them enough feedback to improve.
The Paid Conversation System is my attempt to make that simple. The Sprint exists for owners who want help building the first working version with someone who is doing the same work in public enough to teach it, and privately enough to stay focused on the system.